Thursday 21 September 2017

Audience: The Bobo Doll Experiment

The Bobo doll experiment was the collective name of experiments conducted by Albert Bandura in 1961 and 1963 when he studied children's behaviour after watching an adult model act aggressively towards a Bobo doll, a toy that gets up by itself to a standing position when it is knocked down. The children were then brought into a room full of toys and a bobo doll. 88% of the kids who were put into the room attacked the doll.
The experiments are empirical approaches to test Bandura's social learning theory. The social learning theory claims that people learn through observing, imitating, and modelling. It shows that people not only learn by being rewarded or punished, but they can also learn from watching somebody else being rewarded or punished.


This can also be applied to the new IT film that was teased. It caused people to wonder the streets in clown outfits scaring. There have been some reports of physical violence and a stabbing linked to the clown craze. The question that was asked however is whether the producers of IT have to take responsibility for what happened.

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